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Not Your Grandma’s Social Media Tactics For Coaches or Consultants 2019

SOCIAL MEDIA TACTICS TO ATTRACT YOUR IDEAL CUSTOMER

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In this article, I’ll discuss social media tactics that are essential to your client acquisition strategy.

As a coach or consultant, traditional marketing and advertising can be costly. Typically, we have smaller budgets compared to the big brands. However, we can still compete.

I’m going to focus on providing simple social media marketing tactics that are free, but not the same old crap you’ve read before.

When I started my business, I believed Social Media Marketing was posting a summary of my blog with an image and link back to my website.

Whoa! That was a long time ago. And damn, I was dead wrong.

Here’s the problem (now): We’re facing a decrease in organic reach (free) and increase in social media ad spending by businesses.

Social media platforms want us to “pay-to-play.” It makes sense. They make money off of advertising. Reducing organic reach creates a demand for ads!

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WE SHALL OVERCOME!

For your social media marketing strategy to work, you need an extremely targeted approach, engaging copy, visuals that stand out from the crowd, cross-promotion, and a content repurposing strategy.

But, before we jump into that, we need to get the annoying part out of the way.

Build Your Business Profiles on Social Media

Building your business profiles is the annoying part of this article. But, it’s imperative. When someone visits your profile, they need to know who you are, what you do, and how you can help them.

Spend time building your social media profiles on relevant platforms for your target audience. You’ll need to determine the best place to provide your valuable content – Facebook, Instagram, Twitter, LinkedIn, and Pinterest.

The audiences on each platform will have slightly different preferences on how they consume content. For example, Instagram is all about crisp ass images and short videos.

Only create social media profiles that you will keep up to date. If you don’t keep your profiles updated, you’ll lose your audience.

Think about it this way. Would you bring a client into a messy, outdated, and unorganized office? It’s the same concept.

Your contact information and product/service offerings are the most critical parts of your social media profile. The goal is to convert your audience into customers. In two sentences or less, tell them who you help and how you help.

Follow the KISS Method, keep it simple stupid. Get rid of any coaching jargon and use simple language - I help coaches find clients through developing client attraction strategies.

attracting ideal client

Target Your Ideal Customers on Social Media

Gone are the days when you open up Buffer (social media automation), select every social media profile, type the same 2-3 sentence message, paste the link, add a few hashtags and schedule your post.

Hot damn that was easy!

Not any more.

Each social media platform will have a few different tactics to target your audience. I’m not saying you should stop posting articles. Continue doing that.

But, if you want to compete for free … you’ll need to makes some tactical changes.

Hashtags

But, I already know about hashtags. Hmm… I’m sure you do. But, I bet you puke out a heap of hashtags at the end of your content.

Your goal is a free content marketing strategy. You need to be very calculated with your hashtags – no more puking.

Find a few that your ideal customer would follow. Avoid using the most popular hashtags. Discover the niche and more targeted ones.

But wait, I want to be seen by the masses! No. No, you don’t. You want to be seen by your customers. Likes, followers, shares, and comments mean nothing … if nobody is purchasing.

When you use viral hashtags, you’re posts get drowned out by the crowd. When you employ targeted hashtags, your posts have a higher likelihood of staying at the top of the feed and being seen by your target audience.

The only exception might … and I say might … be jumping on a “trending” hashtag. To find targeted hashtags you can use https://ritetag.com/.

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Social Selling in Niche Social Media Groups

Sure, you’ve heard this before. Join Social Media Groups on LinkedIn and Facebook.

Every marketing guru tells you to join Social Media Groups. What they often leave out how to use social selling to generate leads.

The size of the group doesn’t matter. You want active and engaged social media groups where people are asking questions, carrying on conversations, sharing, and commenting — not just dropping a link to their latest article.

You’ll need to experiment a little to find engaging groups. I’ve joined and left a lot of groups in my time. I’ve joined large groups that were complete rubbish. They were worse than a honeywagon on a hot summer day. If you don’t know what a honeywagon is … the picture below will help.

Find niche social media groups with your target audience. Comb through the posts looking for opportunities to provide value. Participate in conversations. Ask questions and answer questions. Provide recommendation and advice.

Then, when you see an opportunity to provide value + a link to your latest piece of content within the comments, do it. This is classic social selling.

Start a Social Media Group

Be careful about starting a social media group. Groups take a lot of time and energy to start, grow, and maintain. However, if you do, you’re in complete control of that social media group.

You set the rules. You decide who joins, who can post, what people can post, and you have your little hunting grounds with a perfect set of ideal customers. Many coaches and consultants find great success here.

 

Stand Out from the Crowd

You’re writing (copy) should reflect personality. Your images should be of high quality and eye-popping.

Show off your wit and humor. Everyone is tired of being sold to all the time. People want to be entertained by social media, even when they’re learning!

Our attention spans are shrinking. I believe we’ve hit an all-time low … less than a goldfish!

If you DON’T have entertaining and engaging copy, plus fan-freaking-tastic social media visuals, you’ll blend into the same shit, different day feed.

You can easily create social media images on Canva for free!

Mix up your visuals. Use infographics, memes, GIFs, cartoons, or videos. (Check out this article on how you can do this for free).

REALTED ARTICLE:

How to Find Instagram Pictures as Awesome as a Flying Giraffe

Video. Video. Did I say, video? Live videos too!

You’ll probably suck creating videos at first. I did and sometimes still do. But, we’ll both improve over time. Don’t worry too much about producing amazing videos. Some of the most popular videos are filmed and edited right on an iPhone, nothing else.

During your videos, ask questions, tell stories, loosen up, teach, and preach! Don’t be a robot, and this is where I currently struggle. I’m still getting used to the camera. But, tomorrow or the next day, it will all come together.

Kind of like a caterpillar coming out of a cocoon, my bomb personality will show up. Your personality will too.

Mix up your visual content between imagery and videos. Again, show some personality. Have a fun time. Don’t be a douche.

When your content is entertaining and engaging, guess what? People will like, comment, share, look you up on Google, go to your website, etc. You won’t even have to ask for it.

But, it’s OK to add a call-to-action in your content graciously. 

When your audience engages with you, you better ENGAGE BACK! Get a conversation going. All of the social media algorithms look for conversational engagement.

Don’t just say, “Thank You.” Instead say, “Thank you, Jane. Quick question, what would you improve?”

Cross Platform Promotion

Use your email list to promote your social media content. Wait, email marketing isn’t social media. I know, right? However, when you post on social media, not all of your followers will see it.

You can share your post URL from Facebook and LinkedIn in an email message. Drive your email list to your social media site. Or, ask them to visit, share, and comment on your posts.

Your next question: “Where do I find my Social Media post URL?” Watch the videos below:

 
 

For Instagram and Twitter, post on one platform. Capture a screenshot of the post. Then, promote the post, via an image, on the other platform. A little confusing, so I’ll show you a screenshot below. In the example below, I’m cross promoting my Tweet on Instagram.

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When you perform this social media tactic, if you have followers Twitter, but not on Instagram, your Twitter followers might decide to add you on Instagram too and vice versa. Thus, you increase your exposure across platforms.

These tactics are not only cross-platform promotion but also content repurposing strategy.

Content Repurposing Strategy

If you REALLY want to become a social media tactics and content marketing wizard, develop a Content Repurposing Strategy. First, I’ll give you the Keep It Simple Stupid (KISS) explanation. Then, I’ll give you a specific example using my plan for the article I wrote on “How to Start a Coaching Business from Scratch.”

First, you create a piece of long-form content (Blog Post, YouTube Video, or Podcast). Second, you repurpose that long-form content into shorter or visual pieces of content. You post the long form content as you usually would. You also post the shorter or visual pieces of content.

You can use the shorter or visual content as stand-alone or drive your audience to your original long-form content.

Here’s how I’ll use Content Repurposing Strategy for my “How to Start a Coaching Business From Scratch” post.

  1. Cross-promote the long-form written content on my social media and to my email list

  2. Record 1 long-form video for YouTube

  3. Pull 10 informative and insightful quotes from the blog / video, turn them into “Quote” images to share on Instagram, Twitter, Facebook, LinkedIn, and Pinterest

  4. Build an infographic to share on Facebook, LinkedIn, and Pinterest

  5. Create 5 short videos on key topics for Instagram, Twitter, LinkedIn, and Facebook

  6. From the 5 short key topics videos, use REV to create transcripts. Use those transcripts as to start 5 new blog posts that go deeper on the subject matter (more long-form content)

  7. Shall I go on? I’m sure by now, you can see how one long-form piece of content can be repurposed into at least 20+ other piece of content.

  8. Last, use the social media tactics we’ve discussed above to hyper-target and promote your content

time blocking

MY-LANTA! We’ve covered a lot of social media marketing tactics. You might be asking yourself, “How do I find time to do this?”

Excellent question. Here’s what I do.

I time block. I block off time in my calendar each day or each week to execute these social media tactics. I’ve developed a system and process. It took a little time to test, learn, and refine. Now, I have a smooth process to balance working with my coaching clients and marketing my coaching business.  

But, that doesn’t stop me from evaluating the process at the end of each week. I also spend at least 1-hour on Friday, reviewing all of my business systems and processes. Then, I look for areas to simplify, automate, and improve.

If you’re still feeling overwhelmed, start with one of the tactics. Get good at that tactic. Then, slowly add other social media tactics.

Once you scale and grow, you can hire freelancers to manage your social media outreach. Until then, start small, hyper-target your audience, and have fun!

I hope this post helped. As always, I welcome feedback and comments. If you found value in this article, I’d appreciate you clicking the social sharing buttons on the left of the page. Have a wonderful day.

 Stewart Swayze

P.S. – If you'd like to create a steady flow of clients, schedule a free 1-Hour Strategy Session with me. Let's talk!

 

WANT TO ATTRACT MORE CUSTOMERS FROM YOUR MARKETING (WEBSITE):

FREE MARKETING DOWNLOADS

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ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transitions Coach that helps you move from Employee to Entrepreneur and a Marketing Coach for Coaches, Consultants, and Solopreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel below.

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How to Find Instagram Pictures as Awesome as a Flying Giraffe

Pictures for instagram
 

Why Develop an Instagram Marketing strategy

When you're a self-employed coach or consultant, it's imperative to develop a client attracting Content Marketing Strategy to generate leads.

Leads are your life-blood to finding high-ticket clients.

Imagine having access to 1 billion people, 60% of which are actively looking for new products and services. Well, that’s Instagram. 

After focusing on other social media platforms, I recently started growing my Instagram business account (ShapeShift Lab). I have a long way to go!!! But, I couldn’t ignore the opportunity to access such a huge market.

  • 1 billion people use Instagram every month, more than 500 million log on every day

  • 95% of U.S. Instagram use Youtube

  • 500 million people use Stories every day

  •  60% of users discover products on Instagram (that’s 600+ million people)

  •  80% of users follow at least one business

To stand out from the crowd, your photos on Instagram need to be creative, well designed, and aesthetically pleasing. 

Sometimes it's hard to find free aesthetic pictures for Instagram. However, I'm going to reveal my favorite places to find the absolute best pictures from Instagram! Who knows, you might end up having one the most liked pictures on Instagram!

And … all for the low price of FREE. 

The way I'll lay this out is by first, providing my best stock photo websites. Then, I'll give you links to the most popular galleries by category.

Where to Find Cool Pictures for Instagram

Pexels- Pexels is my favorite stock photo website. You can find just about any category of photo on this site. The site contains an easy to navigate search bar and suggestions based on Popular Searches, Popular Photos, Top Photographers, and New Stock Photos.

Pexels also shows you similar photos while allows you to select a series of photos that fit will into a theme. 

All photos have a Creative Commons license, so you don’t need to provide attribution.

Gratisography– Gratisography contains interesting, entertaining, and funny pictures for Instagram! 

I use the images from this Gratisography to stand out from the crowd. While extremely professional, using these images allow you to be different and show you fun side.

Pixabay– Pixabay is an intuitive site that’s easy to navigate. It contains 780,000+ free photos, vectors, and illustrations.

All photos on Pixabay are licensed under the Creative Commons

Unsplash- Unsplash has a wide variety of professional photos for Instagram.

You can use their search bar to find the pictures you’re looking for, but consider browsing their curated “Collections.”  These collections are based on popular themes to help you find a series of photos.  

Using their pre-selected collections saves as you build your Instagram feed with high-quality photos.

Stockvault- Stock Vault is a free stock website where photographers and artists upload their own photos, textures, graphics, and illustrations. In their search bar, you can also search by color. 

There are thousands of photos available. Attribution is not necessary.

Cool Instagram Pictures by Popular Category

 Although the categories are the same, you’ll find that each site has its own style.


Cute Pictures for Instagram

CUTE PICUTRES FOR INSTAGRAM


MOOD PICTURES FOR INSTAGRAM

mood pictures for instagram

artsy pictures for instagram

ARTSY PICTURES FOR INSTAGRAM


BEAUTIFUL PICTURES FOR INSTAGRAM

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BUSINESS PICTURES FOR INSTAGRAM



 

DON’T FOGET TO EDIT YOUR PICTURES FOR INSTAGRAM

One last note, don’t forget to edit your pictures as well. I highly recommend Canva as a free graphic design website to edit pictures for Instagram. The site is packed full of free templates and designs to make your Instagram feed stand out from the competition.

In fact, as I was writing this post, Canva acquired Pexels and Pixabay creating over 1 million additional free images and vectors available right at your finger tips.

With the huge market opportunity that Instagram provides, it’s time to add Instagram to your content marketing strategy. 

If you’d like to discuss developing an integrated client attracting marketing strategy, schedule a free 1-Hour Strategy Session with me. There’s no obligation.


WANT TO ATTRACT MORE CUSTOMERS FROM YOUR MARKETING:

FREE MARKETING DOWNLOADS

 

SAY HELLO ON SOCIAL MEDIA:

ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transitions Coach that helps you move from Employee to Entrepreneur and a Marketing Coach for Coaches, Consultants, and Solopreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel below.

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Knowing the Difference Between Sales and Marketing Helps You Grow Your Business

What is the difference between sales and marketing?

Updated: May 23, 2019

If you're a solopreneur (coach or consultant), you ARE the sales & marketing department. If you're a small business owner, you may not have a lot of employees within the sales and marketing functions. 

However, knowing the difference between sales and marketing will help you develop a systematic approach to growing your business.  

The easiest, but not perfect, way to understand the difference between sales and marketing is to consider "Customer Touch." 

  1. Are you speaking directly with the customer? (Sales)

    • Examples: Phone calls, in-person meetings, events, etc. If so, you are likely engaging in sales. I'll explain the "likely" in the next section. 

  2. Are you indirectly interacting with customers? (Marketing)

    • Examples: Creating Content, Building Facebook Ads, Sending a Newsletter, Surveys/Polls, etc. 

Now, let me explain why I used the term "likely" above. Sometimes you'll engage directly with customers, but purely for marketing purposes. The best example of this would be interviewing customers and prospects to gain insights. 

Developing a Sales and Marketing Strategy

Once you understand the difference between sales and marketing, devote time to design an integrated sales and marketing process. 

The goal of your marketing efforts is to create the appropriate materials and resources to generate leads, enable selling your products and close deals, plus, retain customers - Block off time to develop your marketing resources.

The goal of your sales efforts is to convert leads to prospects and prospects to customers. A secondary goal is to collect any feedback that will improve your marketing efforts - Block off time to execute your sales efforts.

Try not to combine the two efforts. If you do, you'll risk confusing your customers and potentially upsetting them as well.

As you think through your sales & marketing strategy ask yourself, what marketing tactics do you have to:

  • Qualify to understand your ideal customer profile (buyer persona)? 

    • Market & Competitive Analysis or Buyer Personas

  • Market to attract leads aligned to your ideal customer profile?

    • Content Marketing, Lead Magnets, Search Engine Optimization, Email Marketing, etc. 

  • Sell to convert your leads into prospects?

    • Sales Call Scripts, Product/Service Presentations, etc.

  • Close to acquire your customers? 

    • Sales Call Scripts, Custom/Personalized Proposals, Common Objection Answers, etc.

  • Delight to retain your customers and generate referrals?

    • Reward Programs, Content Marketing, On-Going Support, Cross-Selling, Up-Selling, Down-Selling, etc. 

My Last Piece of Advice

You need to establish a process to review your sales and marketing strategy. Win or Lose:

  • What went well?

  • What can you improve?

  • What feedback will you consider?

  • How can you increase efficiencies and decrease costs? 

My Monday's are blocked off to build my marketing resources. I've devoted Tuesday – Thursday to Sales and client calls. Fridays, I review all of my business systems, process, strategies, and tactics. This includes analyzing my sales and marketing tactics to find incremental improvements. Small steps lead to massive action.

Stewart Swayze

"Become the Cause" of Your Life, Career, and Success

www.stewartswayze.com

ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel below.

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Overconfidence: The Silent Killer of An Entrepreneur’s Dreams

Overconfidence Entrepreneurship

Last Updated: May 23, 2019

What is Overconfidence Bias in Entrepreneurship?

Entrepreneurship is a challenging journey. As an entrepreneur, you need to be confident in your knowledge, skills, and abilities. Confidence allows jump from employee to entrepreneur, start a company, and take risks that result in massive action.  

In fact, as an entrepreneur, you have to make decisions with limited time, resources, or people to ask questions.

But, you must be aware of overconfidence. Overconfidence bias can KILL your company.

Overconfidence bias definition

in relation to an entrepreneur’s risk of failure this definition states that “Overconfidence is overestimation of one’s accuracy, or, alternatively, an overestimation of ability relative to others, and links with increased failure risk of firms (Hayward et al., 2006).” 

As a coach and consultant to entrepreneurs, I see this all the time. Often, my clients overestimate their ability to find high-paying clients without developing a systematic approach to marketing.

If you have an overconfidence bias, often you'll wholeheartedly "believe" your assumptions are facts.

And, assumptions make an ASS out of U and ME.

You don't try to improve your understanding of a challenge, risk, or market. You don't crosscheck perceived "facts" or seek alternative perspectives.

How Does Overconfidence Impact an Entrepreneur? 

When you are overconfident, you use hindsight to reinforce your decisions. You look back at previous successful results and automatically assume a positive outcome without considering the full spectrum of possibilities.

You overestimate your talent and underestimate the risks. Your mind forms an answer that seems right, and you take action without the facts.

The problem with this mindset, you eliminate any notion of activities that were out of your control, but positively impacted the previous outcome. 

What if your previous decision was successful due to luck?

Maybe, the stars aligned and you correctly guessed the timing of the market. In hindsight, your mind turns that “guess” into a fact. The worst part, you won’t even know it’s happening.

Hindsight, coupled with overconfidence, is a dangerous activity.

Overconfidence Bias Example 1:

Research shows that overconfident entrepreneurs tend to ignore the strengths of their direct competitors (Moore & Cain, 2007). Next thing you know, your competitor disrupts the market and steals your customers.

Overconfidence Bias Example 2:

Overconfident entrepreneurs spend months and resources working on the most amazing product. They go through an awesome launch and bam, the product fails.

Why? They relied heavily on their knowledge and experience without verifying product market fit or asking for advice, help, or and feedback from others (Hayward et al., 2006).

Overconfidence Bias Example 3:

Overconfident entrepreneurs seek out the highly-familiar option while neglecting to evaluate any other options (Winston Sieck, Ed Merkle, & Trish Van Zandt). Any of these mistakes can be fatal to your business. 

How to Reduce the Risks of Overconfidence  

Know-Thy-Self!

Self-awareness is the first step to reducing the risk of overconfidence. Reading this article and thinking through your decision-making process is a positive action.

You need to set up counterbalancing or self-regulatory mechanisms (Hmieleski & Baron, 2008).

Guess what, you don’t have all the answers. Welcome to the club! neither do I! Check yourself. 

Before you crush your dreams because of overconfidence, try these tips:

1) Take some time to seek out alternative perspectives

Assign one or two people from your team to be the skeptic or devil's advocate. During a short discussion, have them sell or present other options.

If you don’t have a team, how long does it take to phone a mentor? Consider finding an experienced mentor that understands your business. Develop a network of diverse advisors, people outside your area of expertise, market, or niche.

Example: I’m a Coach and Consultant for Entrepreneurs. But, some of my best advisors don’t know anything about Entrepreneurship, Coaching, or Business. They ask questions that completely challenge my assumptions out of pure curiosity and and aren’t afraid to call me out. Hire a coach to bounce ideas off. 

How much longer will seeking alternative perspectives take? Maybe, an hour or two. I’m willing to bet you can wait an hour before coming to a final decision, especially when it’s a high-risk decision. 

2) Consider conducting a more research 

Seriously, I shouldn’t have to tell you this. You can find anything on the Internet. You’ll discover a ton of information on blogs, downloadable white papers, and on your competitor’s websites.

It is crazy how much information I find conducting competitive intelligence. As long as it’s public information, you are good to go. 

3) Reach out to experts

Consider reaching out to a few experts. I’m sure you’ll find experts happy to share their knowledge with you. For my business, I interview experts all the time. Some experts may ask for payment, while others will speak with you for free.

Either way, let’s say the right answer will generate or save you $10,000. If you pay eight experts $200 for an hour of their time, was the $1600 investment worth it? Yep!

4) Hire based on diversity of thought

Hire employees (and contractors) based on diversity of thought. Teach your employees the skills they need. Don’t build a culture of “Yes” people.

Encourage alternative perspectives that challenge you and the status quo. But, find a balance. You’re the leader, when you make a decision it’s go time! Your employees know it’s time to work together, act fast, and execute at the highest level. 

Final thoughts

Maintain a high level of confidence. Go out there and build the company of your dreams. Fulfill your entrepreneur dreams. But, increase your self-awareness. Use the techniques above to create a simple process to keep yourself and/or your team in check. I’ll leave you with this quote: 

"If I should really WANT to answer the foolish question you have just asked, or any of the other questions you have been asking me, let me remind you that I have a row of electric push-buttons on my desk, and by pushing the right button, I can summon to my aid men who can answer ANY question I desire to ask concerning the business to which I am devoting most of my efforts. Now, will you kindly tell me, WHY I should clutter up my mind with general knowledge, for the purpose of being able to answer questions, when I have men around me who can supply any knowledge I require?" – Henry Ford

I hope you found this information useful. If you have any questions or comments, please let me know. 

- Stewart 

SAY HELLO ON SOCIAL MEDIA

ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel  below.

 

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How to Create Multiple Revenue Streams for Your Coaching or Consulting Business

Creating Digital Products for Coaches & Consultants

Growing your coaching revenue
 

As a Coach or Consultant, growing revenue strictly from providing services is flat out tough! 

You’re only one person with limited time and resources. Maybe you have a few contractors or part-time employees, but:

  • You can only increase your coaching rates so much before you’re priced outside the market and start losing clients

  • You can only take on a certain number of clients before you have ZERO time to work ON your business or live your life

  • Or, you just want to MAKE MORE money!

How do you solve for this challenge?

Creating Digital Products.

 Look, if you’re solving a problem for clients, big or small, if you’re providing a solution – there are people out there happy to pay you for it. 

 You can pick and choose different consulting and coaching models to meet the needs of clients. You can design multiple price points to capture a larger market.

With multiple digital products, you develop new revenue streams that you can up-sell, down-sell, cross-sell, and increase the life-time value of a client.

You can add the digital products to your established consulting or coaching packages. You can use your digital coaching products as a loss leader. Now, you’re not only selling coaching or consulting services, but also selling digital products. 

 Once you build the digital consulting or coaching product, you can go to sleep and wake up with more money in your bank account without lifting a finger. Shoot, you can even go on Upwork and hire someone to build your digital product for you (at low cost).

Your digital consulting or coaching products can take on many different forms. You know what works best for you and your clients. You also know how you want to design your life.

 You are the author of your business. Create consulting or coaching products that grow your revenue and compliment your coaching packages.

DOWNLOAD your guide to 9 PRODUCTS TO GENERATE MULTIPLE REVENUE STREAMS for your coaching or consulting business. 

How to Create Multiple Revenue Streams for Your Coaching Business

 

WANT TO ATTRACT MORE CUSTOMERS FROM YOUR MARKETING:

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ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel  below.

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WHAT IT FEELS LIKE TO BE BURNED OUT AT WORK

Job burnout: How to spot it and take action

adult-asleep-bed-935777.jpg
 

In this video, I’ll discuss job burnout. One sign to spot burnout and how to fix it.

If you are suffering from this burnout symptom, find someone to help. I’m Stewart Swayze of stewartswayze.com.

I’m an Executive Coach for Career Development & Transitions and a Marketing Consultant for Coaches, Consultants, and Solopreneurs. I release new videos every week on those topics, so if your interested in developing your career or marketing, subscribe to my YouTube Channel. Check out my links to my freebies at the end of this post.

Click play or read the text below

 

TEXT FROM VIDEO

Monday morning, at 6:13 am. Your alarm clock goes off. You reach over and hit the snooze button you've already done it once before. You didn't sleep last night because all you can think about was everything you had to get done this week.

You can almost feel the emails already coming into your mailbox. Maybe you’re thinking, should I start my own company? Should I change jobs? Your mind races a little bit. No, I'm good.

But, what did I forget? When is my boss going to call me into the office and call me out? What are the deadlines I have this week?

Holy cow it's going to be another week when I'm not present for my family!

If you wake up on Monday morning and it's hard as hell to get out of bed, and you're not enthused to go to work, and not happy or passionate about what you're doing ...

If you're already projecting what's going to happen and feeling the crushing weight of stress on top of you, you're burned out at work.

There is no reason for you to feel that way. There is no reason for you to wake up on Monday mornings and already feel stressed for the week to come. Like everything's coming down upon you and you haven't even gotten out of bed.

There are plenty of strategies, tactics, and exercises you can do to take back control of your life, so that you're not burned and you're pursuing your passion. All the while, your happy healthy and financially set.

If you'd like to learn any of those strategies or talk more about being burned out at work, feel free to connect with me. I'm happy to support you

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1 SNEAKY TRICK TO INCREASE YOUR FACEBOOK PAGE LIKES (Video)

Increase your Facebook Page Likes for Free

increase your facebook likes free

In today's video, I'm going to show you one sneaky trick I'm using to grow my Facebook business page. How many of you want to grow your Facebook Page Likes? As a pure consultant, I focused on LinkedIn. Now I’m a hybrid Coach & Consultant, I’m expanding my focus to Facebook. My goal is to organically grow my Facebook Business Page as much as possible.

I’m Stewart Swayze of stewartswayze.com. I’m an Executive Coach for Career Development & Transitions and a Marketing Consultant for Coaches, Consultants, and Solopreneurs. I release new videos every week on those topics, so if your interested in developing your career or marketing, subscribe to my YouTube Channel. Check out my links to my freebies at the end of this post.

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WANT TO ATTRACT MORE CUSTOMERS FROM YOUR MARKETING (WEBSITE):

VIDEO SUMMARY:

Why is it important to have likes on your Facebook business page? As a consultant or a coach, you're producing content. Facebook makes it harder and harder and harder for you to reach your target audience organically. Organically meaning free.

They're trying to drive you to pay for advertisements. That makes sense. They’re business themselves, right? So, the more likes you have on your page, the more opportunity you have for your content to be seen by potential prospects that can turn into a customer.

Or, for someone to see your content, share it with their network, and then someone from their network either likes your business page or becomes a prospect as well. Trying to grow your Facebook page organically is extremely hard. This sneaky trick to increasing your facebook page likes is going to help you out a lot.

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ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel  below.

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Why I Can't Make a Decision?

Indecision is in fact, a decision.

It also has it's own scientific term: Aboulomania. If you're paralyzed by indecision, here's what to do about it.

Don't fall victim to indecision. Often, we fear that it will be impossible to recover if we make the "wrong" decision. This is not the case.

hallway.jpg

Embrace the adaptation and expansion of the "Corridor Principle."

Indecision is like peering down a long, dark corridor with doors on each side, but not moving. You have no idea what awaits if you walk down the hallway and it stops you in your tracks. You ask yourself, "why can't I make a decision?"

Person 1: By embracing the Corridor Principle, you finally decide to walk down the dark hall without knowing what will happen,

You’re willing to risk uncertainty and fear, for the sake of moving forward, learning, and growing.

As you proceed down the corridor, new doors begin to open on both sides of you. The doors are full of opportunity.

You have the opportunity to gain new knowledge, skills, and abilities. You learn to be resilient and improve your habits.

You become a stronger person, business leader, and entrepreneur. You move closer towards your goals and closer to success.

As you continue forward, opportunities that you could see and could not pursue, before you made the earlier decision to walk down the corridor, appear all around you.

Person 2: Now imagine another person has the opportunity to proceed down the same corridor.

But, this person is unwilling to proceed until assurances can be made that they will succeed. He/she is stuck in indecision waiting for assurances that will never come.

He/she will sit on the sidelines watching everyone else pass them over. Nobody can guarantee or predict the future. You have to move forward.

Ask yourself, which person do you want to be?

How to overcome indecision

How to make a difficult decision:

- Research just enough so you can make an informed decision

- Write clear short-term and long-term goals

- Write down what inspires you, emotionally, to pursue those goals

- Imagine what your future will look like if you don't pursue your dreams.

- Imagine what your future will look like if you accomplish your dreams.

- Turn those visions into the motivation and energy you need to proceed.

- Commit to your ultimate outcome, but be flexible on the path you take to reach it.

- Identify any negative patterns, challenges, or obstacles that come up along the way, write down how you overcame them

- Recruit someone to help keep you accountable and mentor you along your path to success.

Success, no matter the venture, begins with a willingness to face uncertainty. Enjoy any new experience as an opportunity. And, take steps in the direction of your goal.

- Stewart Swayze


Shhh! Learn What Your Boss and HR Won’t Tell You!

Download: How To Climb The Corporate Ladder


ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel  below.

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Why Interviewing Skills Are the Key To Your Success

Increasing Your Interview Skills

Many people fear interviews and potentially lose a job as a result. When was the last time you interviewed? How well did it go? My guess, it didn’t go as well as you wanted. Don’t worry; you’re not alone. And, don’t take it personally.

It’s not uncommon to go through 5-6 interviews before landing a job. There could be many reasons for long interview processes. However, if you knew the secrets of successful interviewing skills, you’d land the job you want every time.

Instead of getting turned down, they would be turning down job offers.

Do you need an amazing and perfect personality to nail an interview? Well yes and no. Your personality goes a long way in presenting yourself, but many people land jobs without extroverted personalities–and that’s because they know how to interview.


Shhh! Learn What Your Boss and HR Won’t Tell You!

Free 5-Day Email Course: How to Climb The Corporate Ladder


Yes, interviewing skills can be and should be learned. So how do people learn?

Many people learn to interview through trial and error. We all know, the more you practice, the better you get at it (usually!). But who the hell wants to learn like that!

I mean few things are more painful than going through a ton of interviews and getting a rejection letter. Also, how fun are interviews in general? Most people want to avoid interviews entirely!

Wouldn’t it be great if you could learn what makes a successful interview from the eyes of the potential employer? Wouldn’t it be nice to go into an interview with the mindset that you are evaluating them and not the other way around? You can. It’s called interview skills training!

Another critical thing to remember is that training for interviews can make you successful in life.

Learning interview skills helps your overall communication. And, communication is fundamental to social confidence, our ability to lead, growing our network…and on and on.

Learning (and I 100% guarantee that you can learn) interviewing skills is vital for anyone, from a recent graduate to the seasoned business professional. It may sound a little weird, but interviewing skills are also excellent for your life outside of work to include parenting, dating, marriage, friends –you name it!

Don’t wait any longer to get this valuable part of your success under your control!

If you’d like support in increasing your interviewing skills and techniques, feel free to schedule a free 1-Hour Strategy Session with me. There’s no obligation. Or, you can join my private career development Facebook Group.

Have a wonderful day and reach out if you have any questions or comments.

-Stewart

ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel  below.

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Want to Increase Your Chances of Having a Good Day? Turn THIS Off!

Increase your chances of having a good day

Problem: 

Author, researcher, and expert in positive psychology Michelle Gielan told audiences at the International Government Communication Forum (IGCF) on Thursday that:

“Three minutes of negative news in the morning can increase your chances of having a bad day by 27 per cent,” said the author of best-selling book ‘Broadcasting Happiness.’

Negative news can trigger “Problem-focused” emotions, thoughts, and views in people, she explained. You either get pissed off, frustrated, and fired up in agreement and/or disagreement. Either way, your emotions are negatively impacted.  

“Small messages can have an incredible impact on how we view community ties, the world and our place in it ...” 

Solution:

Do you have that friend that’s always stirring the pot? Do they continue to share negative news and posts on social media? Hide them from your feed. Don’t take the bait. 

Your happiness is more important than their need for acknowledgement, validation, and ego.

You have a choice. Turn off the negative news! This means TV, Radio, and Social Media. Stop the negative news sharing, commenting, and liking on Social Media. It’s ruining your day! 

Focus on what’s positive and good in your life! Find what brings you positive energy and happiness. Fill your day, and social media feed, with positive! 

If you’re passionate about a cause, get out from behind your desk or off couch and go volunteer! Stop talking about the cause and start DOING something to create positive and constructive change. 

“Become the Cause” of your happiness.

- Stewart

ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel  below.


Shhh! Learn What Your Boss and HR Won’t Tell You!

Free 5-Day Email Course: How to Climb The Corporate Ladder


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4 Clear Signs You Should Quit Your Job (And What to Do Next)

Should You Quit Your Job

Chances are, if you’re reading this blog, you want to leave your job, but something’s holding you back. Here’s the real question: Is it bad enough to justify the scary prospect of a job search or career change? 

If you see yourself in one or more of these scenarios, it’s probably time to go. But don’t worry, I won’t leave you hanging. After we discuss the four signs you should quit your job, I’ll share a few tips on what to do next. After all, knowing it’s time is just the first step.

Sign #1 The Work Environment is Toxic

The term toxic work environment can mean different things to different people, so it’s important to clarify that if you’re experiencing discrimination, harassment, orsafety issues, that’s an immediate red flag. While you can elevate the issues to your Human Resources department, whether you feel comfortable staying while they try to resolve the problem is up to you.

Even if it doesn’t cross the line into illegal behavior, a toxic work environment can be demoralizingand will take its toll over time. Do any of these sound familiar?

  • Chronic heavy workloads– Unrealistic expectations that make you feel like you’re always failing

  • Demeaning boss– An emotionally abusive boss who erodes your confidence and motivation

  • Passive aggressive environment– Coworkers or leaders who aren’t supportive or purposely sabotage your success

If you’ve tried unsuccessfully to change the atmosphere or behaviors in your workplace, you might be telling yourself that there are other positives to balance it out – the pay is good, I can work from home sometimes, I’m getting great experience, etc. But ultimately, you’ll regret staying. The frustration of a toxic work environment can bleed into your personal life, create bad work habits, and as we’ll talk about next, wreak havoc on your health.

Job burnout

Sign #2 You’re Close to Burnout

Have you ever experienced the Sunday Night Blues? You’re not alone. According to Monster.com, 76% of American workers say they experience depression the day before their workweek. When does it become a sign you need to quit? 

I’ve worked with many professionals who continue saying “it’s not that bad” for way too long. When they finally decide to move on from their job, they’re exhausted. This makes it doubly hard to ramp up a job search or career change. So, before you brush off the Sunday Night Blues, consider whether you’re showing the signs of impending burnout.

  • Lack of energy

  • Trouble falling or staying asleep

  • Lack of focus 

  • Mild forgetfulness

  • Tension

  • Irritability

  • Lack of productivity

  • Feeling negative

  • Wanting to isolate more

Stress, anxiety, and depression rarely stay inside your head. You should also take note of whether you’ve been getting more headaches, if your stomach’s been upset, or you have other strange aches and pains. They’re often signals that your body’s reaching its breaking point.

As with sign #1 above, you should always try to solve the problem before you decide to leave. Talk to your boss about reducing your workload or changing your role. Implement systems to reduce distractions or annoyances. But if the stress is just part of the job you’ve chosen, it might be time to rethink your career. 

Sign #3 The Company is Unstable

If you’ve been hearing rumblings of a restructuring or merger, it can be scary. And it’s becoming more common as technology disrupts entire industries seemingly overnight.

You don’t have to immediately make plans to leave your job if your company has a bad quarter. However, there are certain red flags that mean it’s time to move on. Let’s look at a few of them.

  • Your pay is late– This is more common in small businesses and start-ups, but if cash flowis an issue, that’s poor management. Especially if it becomes a regular occurrence. 

  • Your company leadership is questionable – When you watch leadership make poor decisions that you have no control over, or start seeing top leadership turnover, that’s a sign that your company might not last.

  • Your company isn’t as profitable as it was – If your company has announced impending lay-offs or restructuring, try to find out where they’ll cut and why. If you’re not sure, and you don’t have confidence in the long-term viability of the company, it’s time to go.

  • Your competitors are drying up – Is your industry dying? Is your company hanging on to an old way of doing business? Don’t wait until they file for bankruptcy to have an exit strategy.

 In today’s working world, you have to be the boss of your own career. You can’t expect a company to always be there, or always be looking out for you. 

No clear career path

Sign #4 No Career Path or Growth Potential

If you’re a mid-career professional, you’re probably looking for a company where you can advance into leadership positions. When you want a promotion soon, but you’re facing one of these scenarios, it’s time to look elsewhere.

  • Leaders with no plans of leaving – If you’re looking up the chain of command and you see happily employed individuals with 10-20 years left in their career who have the job you want, it’s not likely there will be openings. 

  • Small organization with no leadership paths – Even if you love the company, when there are no plans to significantly grow, you really have nowhere to go. 

  • Your boss limits your growth – It’s unfortunate that sometimes your boss likes having you exactly where you are and doesn’t want to lose you. This could mean they sabotage your efforts to grow or position yourself for new roles. 

  • The company doesn’t encourage education – If you need a degree or certification to move your career forward, and your current position doesn’t allow the flexibility to do that, you’ll be stuck. You might also need the financial support of a company that provides tuition reimbursement. 

To stay relevant in today’s economy, you must constantly grow and develop. If your current position is limiting your ability to learn and expand, and there’s no indication that will change, it’s definitely a clear sign you should quit your job.

So, what now? 

This blog certainly isn’t advocating that you write up your resignation letter tomorrow. You know it’s time to go, but now you need a plan. Before you dive into resumes and job listings, here are some tips to make sure you don’t end up in the wrong job again.

Maintain professionalism at your current job– Even if you’ve made the internal decision to leave, you don’t want your colleagues to know. Keep up your work, just mentally release yourself from the emotional baggage. You want to have stellar references you can rely on throughout your career. 

Do self-assessments – If you’ve been in the working world for a while, you probably haven’t stopped to really think through your strengths, what environments help you thrive, and what gets you excited. Now is the time. For example, try out this Career Satisfaction Quiz to see if you’re well suited to the work you’re doing and what’s impacting your desire for change.

Work with a career coach– Mid-career is the best time to engage a coach. You have the experience to know what you want and don’t want, but you might have some limiting beliefs or perceptions holding you back. A coach can ask the hard questions, offer a new perspective, and guide you toward a new job or career.

Hopefully, this blog has given you the clarity needed to take action.

Stewart Swayze

"Become the Cause" of Your Life, Career, and Success

www.stewartswayze.com


Shhh! Learn What Your Boss and HR Won’t Tell You!

Free Guide: How to Climb The Corporate Ladder


ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel below.

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3 Huge Signs You're Burned Out at Work (Video)

If you're experiencing job burnout, I'd be happy to have a free hour long coaching session with you to understand your goals and support you in developing ways to overcome your burnout.

Signs You're Burned Out at Work

DESCRIPTION: In this video I provide 3 of the biggest signs you are burned out at work. I give you descriptions of each symptom of job burnout so you can evaluate your life and career to determine if you're experiencing career burnout. Watch the video or read the post below.

I'm Stewart Swayze of http://www.stewartswayze.com/latest. I'm an Executive Coach and Marketing Consultant.

If you find value in this video, feel free to subscribe to my channel or visit my website.

Here are the three biggest signs you're suffering from job burnout.

Knowing what I know now, I should have recognized a lot sooner than I was burned out at work.

These three signs don't necessarily apply to everyone. They don't necessarily apply to every situation. But, if you're experiencing any of them, you should really take a deep look and see if you're burned out. Then, determine what you can do to overcome them.

The first sign is when you're at work or even at home and you have a general sense of apathy. You have all this crap coming down you and you're just sitting there, kind of taking the blows. It’s same s*** different day.

But, you're not doing anything to change your circumstances. You're not wanting to push forward or to make any changes to make things better.

The second sign is when you shift from apathy at work to lethargy at home. Your friends want to go out, “not a chance in hell.” You want to go work out at the gym, “Nah, I'll go tomorrow.” Maybe a weekend away with your loved one, “you know what I'm just so tired.”

With lethargy, there’s so much crap is come down upon you that you're burned out. You just want to sit on the couch and do nothing.

With apathy and lethargy really understand that there's a difference between just being in a situation where you need rest versus this repetitive process, day after day, weekend after weekend, of not wanting to do anything.

The last sign is a general irritability. people Life just sucks. People are irritating you over and over and over again. Of course, you’ll get irritated when someone cuts you off. But, this is when somebody brushes past you and you get frustrated and you snap at someone for no real reason.

When you look at your life and you look at your work environment, look for those three signs. Are you apathetic? Do you feel a general sense of lethargy? Are you irritable all the time? Look deep into your life, look deep into your work environment, and determine what's causing your burnout? Then, try to change that activity. Look for opportunities to do things that increase your energy or that bring you energy.

-Stewart

ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel below.

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How Pink Panther Socks Changed My Career (Video)

How Pink Panther Socks Changed My Career

Career Development

Watch the video or read the post below.

DESCRIPTION:

  • Learn a unique success tip for career planning and development

  • How finding your unique self will lead to a successful career

  • How to work with a team, but stand out from the crowd

DON’T FORGET TO SUBSCRIBE FOR NEW VIDEOS

Here are a couple Free Personal and Professional Development Downloads for you to enjoy:

Want to know if you’re satisfied with your career:

Want to BECOME THE CAUSE OF YOUR CAREER:

Join my Private Leadership & Career Development Facebook Group: http://bit.ly/2MtANfq

SAY HELLO ON SOCIAL MEDIA

ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel below.

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How to Become a Better Communicator (Video)

2 Tips to Instantly Become a Better Communicator at Work

DESCRIPTION:

  • Career advice on becoming a better communicator

  • How to answer leadership questions

  • Why communication is an important leadership skill

DON’T FORGET TO SUBSCRIBE FOR NEW VIDEOS

Here are a couple Free Personal and Professional Development Downloads for you to enjoy:

Want to know if you’re satisfied with your career:

Want to BECOME THE CAUSE OF YOUR CAREER:

Join my Private Leadership & Career Development Facebook Group: http://bit.ly/2MtANfq

SAY HELLO ON SOCIAL MEDIA

ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel below.

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How to Win a $1 Million Dollar Racehorse (Video)

How to Win a $1 Million Dollar Racehorse This Year

DESCRIPTION: What would you do if you won a million dollar racehorse? In this video I provide real-world thoughts on career advice and career planning. You'll learn to think though a personal development plan. • Would you take care of the horse? • Would you develop a training plan? • Would enter the horse into as many races as possible? Click Here to Learn More: http://bit.ly/2BB9viL

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How to Improve Your Life - Learn Exactly Where and How to Hammer Your Nail

Improve Your Career or Life

There once was a man that had an annoying squeaky floor. Every time he walked across the TV room, this floor squeaked and creaked. 

Frustrated, this man called over a neighbor that was good with woodworking. The neighbor couldn’t figure out how to stop the squeak and recommended a handyman.

So, the man called a local handyman. The handyman came over and walked around the room. He tried everything, but couldn’t fix the problem. He even handyman recommended pulling up all the carpet and redoing the subfloor. Then, of course, offered his services to do that. 

This man didn’t want to pay the expense of redoing the floor. Frustrated, he waited. He continued for months with that damn annoying squeaky floor. 

Six months later, he had enough. He searched through Google and found a “master carpenter.” The master carpenter came. Just like the handyman, he walked around the room. But, he also took measurements, moved the furniture around, and even rolled a ball across the floor. 

All of this seemed a little curious to the man, but hey … this guy’s a master carpenter. And, if what the master carpenter is doing fixes the squeaky floor, then so be it. 

Finally, the carpenter finished studying the room. The carpenter asked the man to grab the hammer and a single 10d plywood nail out of his toolbox. The man walked over and selected the tools as requested by the carpenter.

Then, the carpenter knelt and pointed to a specific spot on the floor. “Now, nail right here, but slightly angled towards the back window.”

How to Improve Your Career or Life

The man was a little surprised at the carpenter’s request. But, went ahead and hammered the nail through the carpet, but angled towards the back window. 

When the man finished hammering, they both stood up and walked around the room — no more squeaking or creaking. The Master Carpenter reached into his pocket and handed the man a bill. 

The man didn’t understand. He said, “Wait a minute, you came here, walked around the room, and told ME to hammer the nail. I did all the work. How can you charge me when I did the work?”

The carpenter replied, “You didn’t hire me to hammer the nail. You hired me to fix your squeaky floor. You hired me to tell you EXACTLY how and where to hammer the nail.” 

If you want a better career or to improve your leadership skills, don’t rip up your entire floor. Learn precisely where and how to hammer your nail. 

Improving your career or life

When you hire an Executive Coach, you aren’t hiring him/her to hammer your nail. The power of an Executive Coach rests in his/her ability to observe your situation, goals, habits, and current actions. Then, provide you the resources, tools (hammer and nail), and location of EXACTLY where and how to hammer your nail. 

We hold you accountable, but it’s up to you to take action. If we solve everything for you, it won’t help in the long-run. You won’t learn and improve.

How can I support you?

Sincerely,

Stewart Swayze

ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel below.

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Leadership Development: Connecting & Communicating Purpose (Video)

Many leaders hype their devotion to communicating purpose. On the same hand, many employees don’t believe their day to day activities connect to a purpose. http://bit.ly/swayzeexeccoaching Employees not connecting their jobs to a purpose could be why statistics show that up to 70% of employees suffer from disengagement.

Also, 79 percent of people who quit their jobs cite ‘lack of appreciation’ as their reason for leaving. Let me connect those two statistics through a short story. When I was a new manager I made a simple, but a huge mistake. I’d ask my team to perform specific tasks but would explain the “why” or the purpose. Luckily, I had a leader, thank you Amar, that sat me down and taught me this vital lesson:

1. When asking your employees to do something, a good leader spends 5 minutes to connect & communicate how those daily and weekly tasks relate to a higher purpose.

2. They explain how an individual employee or team fits into the overall strategy.

3. By connecting and communicating purpose, you can increase employee engagement and make your team feel more appreciated.

4. Not only that, but this process also helps develop your employees for more significant roles. They start to see the bigger picture through the fine details.

So, I have two question for you:

  • How can you spend 5 minutes TODAY to communicate how your team’s daily or weekly activities connect to a higher purpose?

    • I’m not talking about making a big speech. Think about it on a smaller scale: email, one-on-one, or during a meeting

  • How can you change your daily communication and actions to support your organizations declared purpose?

Remember, purpose doesn’t concern what you do. It involves “why you do what you do.”

Stewart Swayze

"Become the Cause" of Your Life, Career, and Success

www.stewartswayze.com

ABOUT STEWART

Hi. I’m Stewart Swayze, I’m a Career Transition and Marketing Coach for Entrepreneurs. I release new videos every week on those topics. If your interested in developing your career or marketing your business, view my YouTube Channel below.

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Leadership Development: What Happens If You Win at ALL Costs (Video)

DESCRIPTION:

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5 Fundamentals of Success You’re Probably Ignoring

5 Fundamentals of Success

My middle school baseball coach was a former major league pitcher. While other coaches taught their young players the more complicated aspects of baseball, my coach concentrated on fundamentals. 

His core message: “Don’t overcomplicate the game, develop discipline, and focus on the fundamentals. If you follow these rules, you’ll be successful on and off the field.”

Often, we overcomplicate what it takes to be successful in life and business. We get caught up chasing the next shiny object or the latest over-hyped piece of technology. Sadly, this causes us to lose our discipline and forget to focus on the fundamentals of success. 

  1. Do you want that corner office on the top floor? You must work harder than the million-other people wanting that same office. Do you want to build the next unicorn billion-dollar startup? You must work harder than the million other founders wanting the same thing – Hard work pays off (period).

  2. We live in world of instant gratification. Everyone wants to find the next shortcut or “hack” that reduces time and risk. They daydream about instant millionaire ideas. Good luck with that. There’s no such thing as an overnight success. Sustained success takes years of learning and not cutting corners. - Never stop learning.

  3. Stop saying you want to be successful and stop complaining about not being successful. Stop saying you’ll start next week, month, or year. Go fucking do it. - What you say means nothing. What you do means everything.   

  4. Think about this real hard. it’s not your boss’s responsibility to develop your career and give you a promotion. It’s not your client’s responsibility to purchase your product over the competitors. It’s not your spouse’s responsibility to keep you organized, clean the house, and make you happy. It’s not the government’s responsibility to pass favorable laws and regulation. It’s not the market’s fault that you took a risk and it failed. It’s your fault. It’s your responsibility. And, it’s time for you to own it. - Take responsibility for your success, failure, and how you learn from both.

  5. Be present. Actively listen. Share ideas. Seek win/win results. Teach people skills to will help them excel. Let others speak first. Even if you're an expert, learn from alternative or counter views. Give without expectations of receiving. Deliver credit where it’s due. Remember, selfish people end up working alone and a lot harder. - Be a Positive Leader

Follow these simple, but fundamental rules and you’ll find success. It may not be easy and could take time. But, these fundamentals will pay off in the end. You’ll become successful and you’ll develop a huge support network along the way. 

Are you passionate about your career development?

Do you want to become a better person and leader? I know I do! I’ve recently created a Facebook Group, ShapeShift Lab, dedicated to career and leadership development. Everyone is welcome to join: http://bit.ly/2MtANfq

 

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Warning: 4 Signs You Have the Fear of Success & How to Overcome Them

How to Overcome the Fear of Success

Many people fail to achieve their goals due to the “Fear of Failure.” However, are you aware there's another major fear we often overlook? 

When you compare Fear of Success vs Fear of Failure, they are equally dangerous. It damages our motivation to succeed. It's known as the “Fear of Success!” You got that right, the fear of SUCCESS!

The Fear of Failure stops us from acting or making decisions. We worry about rejection and negative outcomes if we pursue our goals. We can identify the Fear of Failure through more tangible fears. Plus, and there are tools and exercises to help us overcome mental blocks and reprogram our mind for success. 

The Fear of Success is a subtle little creature. It's harder to identify, transform, and eradicate.

How do you know if you have the "Fear of Success? 

Do you implement the correct self-improvement and personal development tools, but your life does not improve? Maybe your life even gets worse.

Have you ever settled for less than you deserve or are capable of achieving? Uh hum, this could be the Fear of Success.

Do you find yourself motivated about starting a new project, but your efforts and enthusiasm slowly fade? Or, you even stop short before you have completed the project.

Deep down, do you find yourself almost expecting things to go wrong, no matter how promising the situation?

Overcome Your Fear of Failure Course

Course: Transform Your Fear of Failure

Create the Energy You need for Success

Coupon Code: FOFBLOG2019

Do you identify with any of the questions above?

Just like the Fear of Failure, the Fear of Success can hold you back. Detailed in the list below are a few real Fear of Success symptoms.

1) You haven't found the right time – Always waiting until the time is right to start acting. Guess what? There's no perfect time and no ideal plan. 

Do it now. Start now. Again, the key to success in taking action. Zero + Zero = Zero. One step forward is better than no steps. If you wait to find the best time, there are other people out there moving right past you. Even if you take the wrong action, you just learned. You gained insight and knowledge. You are flexible and can adjust ... do it even better the next time.

2) You procrastinate – You putt off tasks that will bring you closer to your goal. Everyone suffers from this gremlin at some point, but if it's a reoccurring habit ... that's a problem called Fear of Success Procrastination. 

Take small steps toward your goal each day. Take action! Any action! Stop sitting around and doing nothing. 

3) You are a perfectionist - Similar challenge as above, you stay in the same place because you are spending so much time perfecting your move. Nothing in life is perfect. You can always find areas to improve. That's the great part! How many football games have you watched, enjoyed, and thought ... "Damn, my team just played amazing!" I'd be willing to bet the players and coaches of the winning team felt the same thing. However, I'd bet $1,000,000 that those same coaches and players went back and studied the game film. They enjoyed the win, but found areas to improve. Move forward, enjoy the ride, but ACCOMPLISH your goals. Then, once you've celebrated ... if you feel it's necessary, go back and improve. 

4) You are problem-focused – Do you spend more time focused on the problems or the solutions? Reframe your problem-focused mindset to turn it into your advantage. Transition from Problem Focus to Solution Focus.

Sit down for a “focused”, but short period of time. Use your laser focus to identify ALL of the problems. Develop a solution and prepare a plan to tackle each one. Create your plan with a checklist. Use the process of crossing off each problem as your motivation to drive forward. If you run across more problems, remind yourself of how well you dealt with the other issues. Ask, “what is the best solution to overcome this challenge?” Then, add it your list and keep checking them off! 

Fear of success and failure can by difficult to overcome, However, remember to enjoy the journey as much as the results. Move forward, my friend!  If you follow the above steps to overcome your Fear of Success, you will achieve success. Ultimately, your fear of success will reduce, and you will develop a personal "system" of success. 


Do you suffer from the Fear of Failure? If you’re reading this post, you’re in luck! For a limited time you can take $10 off my course: Transform Your Fear of Failure - Create the Energy You Need for Success. I have no doubt you’ll find great value in this course!

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Coupon Code: FOFBLOG2019

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